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La Pizza Game
Could an episode dedicated to pizza be missing? Of course not. In Talent Show, it’s time for “Pizza Arcade”, a chapter that pays tribute to 1990s arcade video games, turning pizza making into a level-based challenge.
The star is an “empty” pizza base, ready to be topped. From above, ingredients fall as icons, just like in a classic game: the wrong ones are dodged, the right ones are collected, and the pizza gradually “levels up” into a more complete version. Once the topping stage is cleared, the story moves to the next level: the oven and baking. Here the transformation speeds up, and the pizza emerges hot, baked, and steaming, ready to enjoy.
The episode stays true to the series’ identity, real product animated in stop motion, while introducing a bold visual contrast: the tangible realism of food versus the graphic language of retro digital icons, designed with a distinctly arcade-inspired look. A meeting of matter and pixels, where gameplay becomes storytelling.
La Frutta Secca Jazzista
The final episode of the series is a joyful, collective celebration: “The Jazz Nut Band.” A mini concert where the products become a band, and the set turns into a musical stage.
In this chapter we worked with the real products directly. There were no complex transformations required, just one clear goal: making them “play” through movement. The challenge was all about direction and synchronization: moving the elements through space without distortion, keeping their shape intact, and building a rhythmic choreography perfectly aligned with the music track.
The performance unfolds like a true jazz piece, giving each instrument in the band its own brief moment in the spotlight. A light, festive finale where stop motion becomes rhythm, and motion becomes music.
Client: Consilia
Agency: Mindin
Director: Fabio Cirilli
Set Design / Animation: Dadomani
Assistant Set Designer: Adriana Napolitano
Dop: Patrizio Saccò
Post Production: Matteo Cassetta
Mix & Sound Fx: Enrico Ascoli
Post Production Audio: Matteo Milani
Producer: Camilla Lavanna