Club Salute - Convention 2025

For Club Salute’s 2025 Convention, Dadomani designed and delivered the full event setup for the launch of the Preziosa collection, turning the presentation into an immersive experience aligned with the brand’s premium identity.
The reveal took place through the screening of the manifesto film on a large central LED wall, followed by the physical presentation of the products, also conceived and developed by us, within an elegant, contemporary scenographic setting.
After the screening, guests were guided upstairs, where we designed and built four dedicated desks for the individual lines Aquamarine, Amethyst, Mother-of-Pearl, and Diamond: experiential stations where pharmacists could explore and test the products firsthand. Each desk echoed the distinctive colors, materials, and graphics of its line, creating a cohesive and instantly recognizable environment, while three large LED walls in the background looped the collection videos, amplifying the visual impact.
Completing the journey was a Preziosa-branded photo backdrop, conceived as a photo opportunity where guests could be photographed with the products as their background, turning the launch into a shared, memorable, and highly photogenic moment.